I design to bring order to complexity, creating digital experiences that are seamless, functional, and striking.
With over a decade of UX/UI expertise, I’ve worked with global brands like Nike, McKesson, Abercrombie, and Kith to design digital products that seamlessly integrate functionality with striking visuals. At Parsons School of Design, I honed my ability to merge creativity with precision, crafting solutions that balance user needs and business goals.
Whether simplifying enterprise workflows or elevating e-commerce experiences, my approach is rooted in user research, iterative testing, and attention to detail. Every project is an opportunity to create thoughtful, impactful designs that leave a lasting impression.
Gathering user feedback, analytics, and market research to uncover pain points and inform evidence-based design decisions.
Crafting user flows and wireframes that anticipate user behavior and align with business goals.
Developing cohesive, responsive interfaces that reinforce brand identity and engage users across all devices.
Designing prototypes and micro-interactions that add clarity, transforming static flows into dynamic experiences.
Designing intuitive interfaces for AI platforms, integrating advanced technologies like machine learning and computer vision.